Global data and analytics provider Dun & Bradstreet has launched a new tool called D&B Connect.
In Brief:
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D&B Connect is a self-service data management platform.
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It connects, manages and visualises data across an organisation.
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This means a portal to help organisations manage sales and marketing data and achieve a complete view of the customer.
What does this mean?
A self-service platform will allows users to quickly access, clean, enrich and monitor their data. Dun & Bradstreet says the tool puts “the power to manage data quality in the user’s hands”.