Loyalty rewards company Aimia has sold around half its stake in Cardlytics.
Aimia has sold 1.5mn shares for $59.8mn.
Cardlytics is an intelligence platform that works with financial institutions to help boost engagement.
Aimia says it will continue to evaluate its remaining investment in Cardlytics.
What does this mean?
Perhaps nothing personal? Aimia is trying to gather capital for bolt-on acquisitions so it is looking to sell shares where it can.