Disruption is not a single event or trend.
It happens when different forces collide: customer appetite for change meets the right enablers: technology, regulation, funding, ease of switching, or talent.
And only businesses that understand the currency of collision will be able to spot disruption before it happens – and position themselves to respond and take advantage.
Download PwC's guide to ‘Harnessing the Power of Disruption’ to gain practical insight on how to respond to opportunities presented in this disrupted landscape.