02 February 2024

Mastercard supercharges consumer protection with gen AI

Written By FinTech Alliance in A.I.

Mastercard supercharges consumer protection with gen AI

Mastercard is adopting generative AI techniques to enhance the protections that keep consumers safe.

In brief:

- Mastercard’s world-leading Decision Intelligence (DI) – a real-time decisioning solution – already helps banks score and safely approve 143 billion transactions a year.

- The next generation technology, Decision Intelligence Pro, works by assessing the relationships between multiple entities surrounding a transaction to determine its risk. 

- The enhancement of DI will further improve banks’ abilities to protect cardholders from fraudulent transactions and mitigate what are known as known as false positives.

What does this mean?

“With generative AI we are transforming the speed and accuracy of our anti-fraud solutions, deflecting the efforts of criminals, and protecting banks and their customers. Supercharging our algorithm will improve our ability to anticipate the next potential fraudulent event, instilling trust into every interaction,” said Ajay Bhalla, president of Cyber and Intelligence at Mastercard.

Read more here.

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