01 December 2020

LVMH embraces omnichannel as digital boss leaves for Ledger  

Written By FinTech Alliance

LVMH embraces omnichannel as digital boss leaves for Ledger  

LVMH’s Chief Digital Officer Ian Rogers is stepping down as the firm creates a new role of Chief Omnichannel Officer. 

In Brief:  

  • Rogers will become Chief Experience Officer at cryptocurrency startup Ledger.  

  • He’ll remain involved with LVMH in an advisory capacity.  

  • The luxury brand has introduced omnichannel services to stores such as online support information, click and collect ordering and payments, and appointment booking to try on products.  

What does this mean?  

As brands reported a surge in online sales due to Covid-19 forcing many stores to close, the LVMH umbrella has been no exception. However, when it comes to getting customers back into stores, providing a comfortable, safe and “special” experience will be key. This is something luxury brands can take advantage of – and LVMH is already embracing omnichannel by offeirng a mix of online and offline experiences while store openings fluctuate.  

 

 

Up Next ...
26 February 2021

Scaling up: what the Kalifa Review could mean for your FinTech

Today, the Kalifa Review into UK FinTech, commissioned by HM ...

26 February 2021

Clearbanc launches automated angel investor, ClearAngel

Lending FinTech Clearbanc has launched ClearAngel to automate investment. In Brief: This ...

26 February 2021

DIT supports Banking, Financial Services and Insurance Accelerator

As part of the Hong Kong-UK FinTech Bridge, the Department ...

26 February 2021

FinTech Review launches with focus on scaling FinTechs

The Ron Kalifa review has been published today, outlining recommendations ...

More in Digital Transformation

Virgin Money partners with Waracle on financial wellbeing  

15 December 2020

Virgin Money has partnered with Dundee-based business Waracle to support its digital propo...

New digital bank licences issued in Singapore  

07 December 2020

The Monetary Authority of Singapore (MAS) has issued four digital banking licences.  ...

Posted By The Community

Delio joins Plug and Play Fintech Europe programme

27 September 2020

Fintech Europe Plug and Play Tech Quartier have selected eight fintech companies to become part of t...

Written By: Delio

CREALOGIX to deliver digital transformation for German banks  

03 September 2020

CREALOGIX has been chosen to develop a portal solution for seven state development banks in Germany....

Articles Digital Transformation

What Can We Learn From Buinesses That Succeed With Digitalisation?

01 February 2021

Digitalisation is becoming widely accepted as a necessity for all businesses that want to have a lon...

White Papers Digital Transformation

How to embrace and evolve third-party risk management (TPRM) after COVID-19

05 January 2021

Organisations were already facing challenges when effectively managing risks related to third party...

White Papers Digital Transformation

Whitepaper: Nearshoring – flexible solution in times of digital disruption

05 January 2021

We are living in the times of constant change. More and more aspects of our life switch to remote, d...

White Papers Digital Transformation

Top 7 digital transformation trends shaping 2020

16 November 2020

Get ahead of disruptive trends including AI, multi-cloud computing, and data analytics As the pri...

There are no Events in this category