Lemonade, a US based insurance company powered by AI, has launched in the UK market.
In Brief:
Lemonade launched with renters’ insurance in the US in 2016.
It has also launched across Europe in Germany in 2019, France in 2020 and the Netherlands earlier this year.
Now, its Lemonade Contents Insurance is available in the UK market, where users can access it from any device.
What does this mean?
Lemonade has entered the UK through a long-term strategic partnership with Aviva. Co-CEO Daniel Schreiber says that “millions of local renters” in the market will benefit from its transparent and personalised service.