Wise, a global leader in low-cost money transfers, has resumed onboarding new customers in India after a pause. This move is part of the company’s strategy to tap into India’s massive $32 billion remittance market, one of the largest in the world.
Wise aims to attract Indian users who need reliable and cost-effective ways to send money abroad. By re-entering this market, Wise seeks to expand its footprint and compete with traditional banks and other money transfer services, offering a simpler, more transparent option for cross-border payments.