Superscript, founded in London in 2015, aims to “transform” SME insurance
IN BRIEF:
- Superscript has seen more than a fivefold increase in its customer base since its £8.5m Series A raise in 2020, the company now counts Amazon Business and Virgin Money Bank among its partners
- The Series B was led by existing investor BHL UK, which owns Comparethemarket, and included Fortune 500 insurer The Hartford and Concentric among others
- Superscript plans to use the funds to further develop its underwriting and broking capabilities, enhanced by machine learning. The company has a fully “self-serve” online platform that allows customers to buy and manage insurance online with the help of machine learning technology
What does this mean?
Superscript co-founder and CEO Cameron Shearer said “the flexibility, customisation and affordability we offer puts us in a unique position to meet the insurance requirements of small businesses during turbulent times, as they navigate economic challenges this year”.