US payments FinTech Square has revealed new developer tools at its annual conference, Square Unboxed.
In Brief:
One such tool is Snippets API, an API built on Square online that enables developers to create plugins improving the online experience.
A number of the available APIs can be combined to create new ways for sellers to engage with customers.
It’s also introduced a loyalty API which will help sellers keep their customers interested.
What does this mean?
As lockdowns begin to ease and people go back to physical shopping, it will be more important than ever to offer a seamless payment experience both in store and online. As such, omnichannel was a key theme at this year’s Square Unboxed as the business explained how it will help sellers blend their services seamlessly on and offline.