27 March 2024

Santander evolves in-person bank format

Written By FinTech Alliance

Santander evolves in-person bank format

Tailors experience to meet customer needs.

In brief:

- Santander Bank, announced today the introduction of Financial Centers, a new banking format that provides customers with in-person support and assistance on digital transactions.

- Santander selected five branches from across the retail network to test and refine its vision of in-person banking, with the goal of helping customers be prepared to bank anywhere, anytime.

- Santander is focused on providing a reliable, convenient and secure way for them to bank digitally, complemented with personalized in-person support. 

What does that mean?

“We have prioritized the regional bank’s modernization in the Northeast, while investing in our digital capabilities, simplifying our processes and integrating new tools and resources. More customers are choosing to bank with us online and through mobile apps, which has fueled our journey to meet them where they are.” Yajaira Lopez, Head of Branch Banking at Santander

Read more here.

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