ikigai, a FinTech that aims to help people “bring their lifestyle to the next level” through financial management, has raised over £1.2mn on Crowdcube.
The business reaches its crowdfunding target within just 12 hours on the platform.
The platform brings everyday banking and wealth management together in one app.
The crowdfunding follows a £2mn pre-seed financing from angel investors.
What does this mean?
The Fintech, which launched in the UK just this month and has grown its customer base by 20% week on week so far, said the crowdfunding enabled it to get its community and peers involved in the growth journey.
Following its overfunding within less than a day, Co-Founder Maurizi Kaiser said:
“We’d like to thank everyone who has invested in ikigai so far – it’s been great to see so many people getting excited about ikigai and believing in our team, our product and our vision to redefine the future of wealth.”
Kaiser also took the opportunity to warn participants to take crowdfunding seriously. “Investments of this nature carry risk to your capital and should be invested in as part of a diversified portfolio,” he added.“Please invest aware.”