20 July 2023

Embedded Finance provider Weavr appoints new CPO

Written By FinTech Alliance

Embedded Finance provider Weavr appoints new CPO

Plug-and-Play Finance specialist, Weavr.io, has welcomed ex-Visa executive, Mark Pettit, as its new Chief Product Officer (CPO).

In brief:

-Mark brings his 20+ years of industry experience to accelerate Weavr’s growth from a product perspective, while expanding into international markets and building upon strategic partnerships, such as the recently announced Visa collaboration.

-In addition to supporting partnerships with banks and financial institutions, Mark will spearhead Weavr’s expansion into new sectors, including lending, ERP, HR management, B2B commerce, and travel and logistics. To

-The announcement comes shortly after the launch of Weavr’s new ‘Embedded Finance Cloud’ solution, which enables banks and other financial institutions to create and distribute embeddable financial products.

What does this mean?

Speaking on the appointment, Co-founder and CEO at Weavr, Alex Mifsud, said: “I’m delighted to welcome Mark to Weavr as our Chief Product Officer. His work at Visa focused at the intersection between the world’s largest payment network, big tech and the fintech ecosystem that Visa invested in across Europe. This makes for an invaluable contribution to our team as we continue to build the infrastructure for the widespread and rapid adoption of embedded finance. Mark’s passion for innovation, his experience in top-tier financial infrastructure and his broad industry perspectives all directly support Weavr’s ambition to be the category leader in the emerging embedded finance industry.”

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