Bud, a FinTech focused on open banking, has partnered with Enfuce to bring its carbon tracking product to the UK.
In Brief:
‘My Carbon Action’ is a transaction based carbon footprint calculator from Enfuce.
Bud’s open banking series will work with Enfuce’s carbon tracking to offer customers an indication of how transactions impact their carbon footprint.
Users will be able to see how their spending impacts the environment and where they could make changes.
What does this mean?
Bud will help Enfuce to offer its users more personalised “carbon footprint score” by putting their transactions into categories. The partnership marries two things customers want from their banking and FinTech products – hyperpersonalisation, and the opportunity to behave in a more eco-friendly way.