Visa has announced a strategic partnership with Vipps, a Norwegian digital wallet platform.
In Brief:
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Visa clients in Europe can now use the Vipps digital wallet platform.
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Vipps enables partners and clients to create their own digital wallet.
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They can then offer customers new methods to pay, be paid and manage their money.
What does this mean?
The partners say that this deal demonstrates Visa’s commitment to offer seamless payment experiences beyond just card. At the moment, over 75% of Visa payments in Europe are contactless and ecommerce transactions have also been on the rise. This is all accelerated by Covid-19 so Visa is responding by expanding its range of payment options for customers.
