06 October 2020

TikTok star the new face of digital bank Step

Written By FinTech Alliance in Banking

TikTok star the new face of digital bank Step

The bank has launched with the help of 16-year-old Charli D’Amelio and her 91 million followers.   

In Brief:

  • D’Amelio, TikTok’s most-followed star, helped the FinTech kick off its launch with a $100,000 giveaway. 
  • Step offering a free FDIC-supported (Federal Deposit Insurance Corporation) bank account that comes with a Visa-backed card and promises users no interest or fees.
  • It aims to help teenagers as young as 13 to build positive credit and develop smart money habits.

What does this mean

Today's teens expect to manage their money in the same seemless way they use social media. Many traditional banks have failed to keep up––largely overlooking this generation and their unique needs.

Read more here
 

Up Next ...
05 November 2024

MeaWallet Introduces New Features to Support Click to Pay, Enabling Safer, Faster Online Shopping

MeaWallet product updates support businesses facing mandatory regulatory requirements that state they must support Click to Pay

05 November 2024

Nium and HyperGuest Join Forces to Streamline Payments for the Travel and Hospitality Industry

This partnership will enhance payment efficiency and security for HyperGuest’s global network of travel and accommodation partners with Nium’s virtual card solution...

05 November 2024

Mastercard's 'Pay Local' Brings Global Payment Access to Digital Wallets

This initiative particularly benefits travelers, as it eliminates the need to preload prepaid accounts, making global payments more seamless

04 November 2024

Finance apps are in ‘need of improvement’, says a quarter of Brits

A recent survey by UK mobile specialists Apadmi reveals that ...

More in Banking

RBI's 3 new initiatives hailed by Industry

29 May 2024

FinTech Leaders praised RBI's 3 new Initiatives...

Fintech Farm raises $32mn

14 May 2024

Expanding its ‘neobank in a box’ model to India In brief:- The ...

Posted By The Community

Velmie and Unlimit unite to accelerate European FinTech growth

08 May 2024

Unlimit BaaS’s comprehensive suite of payment services will enable Velmie to support the launch and...

Written By: Velmie

British Business Bank appoints Kristen McLeod CBE as Chief Strategy Officer

26 April 2024

Kristen joins the BBB from HM Treasury. In brief:- Kristen served ...

White Papers Banking

Consumer Banking Report 2024

29 February 2024

In the fourth iteration of EPAM's report, we surveyed 9,000 retail banking consumers evenly distribu...

White Papers Banking

Navigating the challenges of working with banks

12 June 2023

Banks and FinTechs are increasingly in need of each other. For incumbent banks, especially, the adop...

White Papers Banking

EPAM Continuum: Consumer Banking Report 2022

09 November 2022

EPAAM Continuum has released its third annual consumer banking report. Surveying 26,000 people...

White Papers Banking

How to Choose the Right Core Banking Provider: 5 Key Takeaways

03 March 2022

Market pressure, changing consumer expectations and rapid developments in technology; combined, thes...

There are no Events in this category