Klarna introduces “Sign in with Klarna” service to streamline online shopping.
In brief:
- Klarna, a leading global payment provider and shopping assistant powered by artificial intelligence, has unveiled its latest innovation, “Sign in with Klarna.”
- The launch of “Sign in with Klarna” comes as a strategic move to address the growing demand for streamlined online shopping experiences and greater data privacy.
- “Sign in with Klarna” revolutionises the online checkout process, as it allows consumers to log in or register with just a few clicks, streamlining their shopping experience.
What does this mean?
Klarna Head of Western and Southern Europe, Raji Behal, said, “With our new login service, we add another dimension to improving the customer journey for consumers and our offering towards merchants. We give consumers control over their own data, making it easy for them to choose what to share with stores for a more personalised shopping experience. The product has enormous growth potential, and we believe that it will become as familiar a feature in global online retail as our payment solutions in the near future.”
