Users will now be able to buy products from SMEs using Meta Pay within the Instagram chat
IN BRIEF:
-The feature is open to SMEs in the US
-Users will be able to pay directly in the chat, track their order and ask the business any questions
- According to Meta, one billion users message businesses weekly across the social media company’s platforms.
What does it mean?
Meta says in an announcement: “We want to help people start conversations with businesses they care about and help them find and buy products they love in an easy, seamless experience, right from the chat thread.”
