Crypto trading outfit eToro has purchased a Portuguese FinTech called Bullsheet (no, really).
In Brief:
Bullsheet is a platform of portfolio management tools for retail investors.
The platform was designed specifically for eToro users, by eToro users.
It includes portfolio management tools such as enabling users to analyse the diversification of their portfolio.
What does this mean?
Bullsheet was created by two eToro users, Filipe Sommer and João Ramalho Carlos who joined eToro in 2020 and developed their own tools to help manage their portfolios. They set up Bullsheet to share these with other users, and eToro says this reflects the community ethos it’s trying to create among retail investors.