Butter, a buy now, pay later business based in the UK, is launching a card.
In Brief:
Butter is based in the UK and offers buy now, pay later solutions for various industries including travel.
Customers can use the card to pay in 10 installments.
The idea is to bridge the gap between physical and online retail.
What does this mean?
There has been a lot of ambitious talk among buy now, pay later providers like Klarna and Butter to replace credit cards by moving from offering BNPL for a specific merchant or purchase, to enabling users to pay in installments for any product whether online or in store. Butter has pointed to a decline in credit card use as buy now, pay later slowly gains a share of the consumer credit market.