The UK FinTech Mission to Austria and Switzerland, organised by the Department for International Trade (DIT) and Scottish Development International (SDI), is an excellent opportunity for UK FinTech companies looking to expand their business in the Swiss and Austrian markets. This mission will offer up to 30 UK FinTechs a programme of networking opportunities and events to present their technologies to potential clients.
The companies which you are pitching to have an extremely high market share across Central and Eastern Europe (CEE). This means that, if they buy your products or services, you could immediately have a presence across upwards of 15 countries.
Austria is a country of wealthy consumers, with GDP per capita of €38k (vs. €34k in UK). It also has the highest level of smartphone and internet access in the CEE region. The market for FinTech in Austria is projected to reach €588 million by 2020 and FinTech investments in the DACH region (Germany, Austria and Switzerland) rank 2nd in the EU after the UK. Limited domestic expertise means big opportunities for UK companies to get first-mover advantage in the market.